Introducing.....

After inheriting his vast button based fortune Mr B, (as he is affectionately known to his friends) media savvy man about town has decided to indulge his thirst for adventure by embarking on a trip across the United States of America.

Amateur DJ, part time property developer, party animal, he has won friends and upset small communities. He can often be found gallivanting about, usually on horse back, aged wine in hand closely followed by his fawning minions. Never one to shun the lime light he is more than happy to live in the media glare even if it is a tad unflattering.

Mr B has been linked to many a high profile celebrity, the latest being Lily Cole whom he was spotted clinging to as they fled a popular London night spot shielded from the camera flashes by an over-sized Burberry Mac.

So what to make of this latest endeavour? True to form Mr B is trying something new and not one to be left behind I for one will be following him closely making sure I capture every exciting moment and embarrassing gaff. Sayonara for now.

Next stop - New York......